Wall Blush Content Brief

Blush Day 2026

Apply For Creative Brief

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Blush Day is Wall Blush's biggest sale of the year! Inspire your audience to shop our limited-time savings beginning August 21 by sharing Wall Blush projects, favorite designs, or room inspiration. Build excitement, create urgency, and encourage followers to shop before the sale ends.

Overview: Blush Day is Wall Blush’s biggest sale of the year! This campaign is designed to build excitement, create urgency, and encourage your audience to shop our limited-time savings beginning August 21.

Objective: Drive awareness, engagement, and sales by showing the impact Wall Blush wallpaper can have in a space and positioning Blush Day as the best time to start a new project.

Target Audience: Homeowners / Renters / DIY and home décor lovers / Budget-conscious shoppers / Anyone planning a room refresh or makeover

Key Message: Blush Day is Wall Blush’s biggest sale of the year / The sale begins August 21 / This is the perfect time to order the wallpaper you’ve been dreaming about / Savings are available for a limited time only

Content Ideas: Share a previous Wall Blush project / Show a before and after / Highlight favorite designs or wishlist picks / Create a mood board / Share room makeover inspiration / Reuse existing photos or footage / Use curated Wall Blush images

Tone: Exciting / Stylish / Approachable / Urgent without feeling overly sales-focused

Deliverables: Instagram Reel / TikTok / In-feed post / Instagram Stories

Posting Requirements: Do not post before August 21 / Clearly mention that Blush Day is Wall Blush’s biggest sale of the year / Encourage your audience to shop while the sale is live / Tag @wallblush / Add Wall Blush as a collaborator on Instagram when applicable / Include #ad or #paidpartnership / Upload all raw photos and videos to our content portal

Creative Freedom: Content should feel natural to your audience and personal style. You may use new or existing Wall Blush content, transformation footage, favorite designs, storytelling, trends, humor, or inspiration-based content.

Posting Requirements:

  • No content may be posted before August 21.
  • Content must clearly highlight that this is the biggest sale of the year and only available April 26–27.
  • High-quality images or video required. Show off the style, quality, and potential of Wall Blush wallpapers.
  • You must add Wall Blush as a collaborator AND include #ad or #paidpartnership in the post caption.
  • Include Wall Blush tags and hashtags for discoverability.
  • All raw assets must be uploaded to the brand folder: [https://affiliate.wallblush.com/upload-your-content].

1 - 5 min

Compensation

Product Trade

$500 in trade

Do's ✅

  • Ensure the steps are easy to follow and visually clear.
  • Use engaging and dynamic shots to maintain viewer interest.
  • Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
  • Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
  • DISCLAIMER: User agrees to not promote any discount or private discount codes in their ori

Don'ts ❌

  • Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
  • Don't overlook the importance of clear, concise narration or captions where needed.
  • Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.

1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.  

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.