Wall Blush Content Brief

Father’s Day – Make His Space Epic

Apply For Creative Brief

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Motivate audiences to create the ultimate Father’s Day gift — a transformed, personalized space using Wall Blush wallpaper. Focus on simple installation, dramatic before-and-afters, and a clear message: this is the easiest way to level up his space.

Overview:
This Father’s Day, we’re celebrating the dads, dudes, and design-forward men who deserve a space that feels like their own. Whether it's a sleek home office, cozy man cave, or creative studio, our goal is to inspire upgrades with bold wallpaper designs. We’re inviting creators to transform a masculine space using Wall Blush wallpaper — showing off how quick, impactful, and satisfying the process is.

Objective:
Motivate audiences to create the ultimate Father’s Day gift — a transformed, personalized space using Wall Blush wallpaper. Focus on simple installation, dramatic before-and-afters, and a clear message: this is the easiest way to level up his space.

Target Audience:
Spouses, partners, kids, or dads themselves who are looking to gift or create an upgraded home office or personal retreat space with minimal effort and maximum visual impact.

Key Message:
Upgrade Dad’s space this Father’s Day with stylish wallpaper that’s bold, easy to apply, and made to impress. Whether it's an office, man cave, or den — Wall Blush makes it easy to turn it into something unforgettable.

Content Guidelines:

  • Showcase the transformation of a “dad space” — office, man cave, garage studio, etc.
  • Focus on masculine design: darker tones, woods, bold patterns, or minimalistic aesthetics.
  • Highlight how easy it is to install the wallpaper — make it look approachable and satisfying.
  • Capture the reaction to the final result (from dad, family, or the creator themselves).
  • Keep the vibe bold, confident, and gift-worthy.

Creative Approach:

  • Time-lapse or step-by-step installation videos.
  • Fun, engaging voiceovers talking about how easy and affordable it is to refresh a space.
  • Excited reactions to the incredible transformation after applying the wallpaper.

Posting Requirements:

  • Include the Wall Blush website link and branded hashtags to drive traffic.
  • The creator agrees to create and submit raw images and/or videos ("Content") related to their project in collaboration with the Company.
  • The creator must upload the Content to the Company's brand folder using the following link: [https://affiliate.wallblush.com/upload-your-content].
  • If the project brief calls for a social media post, the creator is still required to upload the raw assets to the brand folder using the link provided.
  • You must add Wall Blush as a collaborator AND include #ad or #paidpartnership in the post caption.

1 - 5 min

Compensation

Product Trade

$500 in trade

Do's ✅

  • Ensure the steps are easy to follow and visually clear.
  • Use engaging and dynamic shots to maintain viewer interest.
  • Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
  • Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
  • DISCLAIMER: User agrees to not promote any discount or private discount codes in their ori

Don'ts ❌

  • Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
  • Don't overlook the importance of clear, concise narration or captions where needed.
  • Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.

1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.  

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.