How To Install Wallpaper
Product Trade + Commission
- Deadline
- Due 15 days after delivery of product
- Length
- 15-60 Sec
- Market
- United States & Canada
Takes about three minutes. We review every application by hand.

About this campaign
Installing wallpaper can feel intimidating, but it doesn't have to be. We're looking for creators who can break down the process in a way that's both entertaining and genuinely helpful, showing viewers exactly how simple a wallpaper transformation can be.
Deliverables
Overview
A great install video makes a big project feel approachable. We want a video that walks viewers through installing wallpaper step by step, keeping it fun and easy to follow from start to finish.
Objective
Educate and entertain your audience with a wallpaper installation tutorial that makes the process feel achievable and encourages viewers to try it themselves.
Ideal Creator Fit
- DIY and home improvement creators
- Home decor and lifestyle creators comfortable on camera
- Creators who enjoy a tutorial or how-to format
Target Audience
- Renters, new homeowners, and DIY decorators
- Parents and first-time wallpaper installers
- Anyone considering a room refresh but unsure where to start
Key Message
Installing Wall Blush wallpaper is easier than it looks. Whether it's Peel & Stick or Traditional, the right tips and a little confidence make for a smooth, satisfying install.
Content Must Include
- Step-by-step installation process, from prep to finished wall
- Clear, visible technique so viewers can actually learn from it
- An entertaining tone that keeps the tutorial engaging
- The finished wall featured clearly at the end
Deliverables
- 1 Instagram Reel or TikTok
- Final edited content uploaded to the Wall Blush Content Portal
Creative Guidelines
- Break the install into clear, easy-to-follow steps
- Use text overlays or voiceover to call out helpful tips
- Keep the tone light and fun, not overly technical
- Show real tools and real materials being used
- Keep lighting bright so details are easy to see
Posting Requirements
- Content should prominently feature Wall Blush wallpaper.
- Tag @wallblush as a collaborator and include #ad or #paidpartnership.
- Include the Wall Blush website link and branded hashtags to drive traffic.
- The creator agrees to create and submit raw images and/or videos ("Content") related to their project in collaboration with the Company.
- Upload the raw Content from your creator profile: log in to your Wall Blush creator profile and use the upload section on your campaign.
- If the project brief calls for a social media post, the creator is still required to upload the raw assets to their creator profile.
Do's & don'ts
Do
- Show each installation step clearly so viewers can follow along.
- Keep the tone upbeat and entertaining while still being informative.
- Highlight helpful tips or tricks that make installation easier.
- Include a satisfying reveal of the finished wall.
- DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.
Don't
- Avoid rushing through steps that viewers need to see clearly.
- Don't use dim or cluttered backgrounds that distract from the process.
- Avoid overly technical language that could lose casual viewers.











