Wall Blush Content Brief

TikTok Renter Hack: Temporary Upgrade

About Brief

Original Content

Deadline:

Due 15 days after delivery of product

Deliverables

Show how wallpaper can be used as a temporary, low-effort way to elevate a space. We want viewers to feel like this is something they can actually do, even in rentals or short-term living situations. Focus on ease, flexibility, and creating a personalized home.

Wall Blush TikTok Brief: Renter-Friendly Wallpaper

Objective

Show how Wall Blush wallpaper is an easy, renter-friendly way to transform a space without permanent changes.

Content Focus

Highlight a boring, unfinished, or rental space and show how wallpaper creates a big impact with minimal effort. The content should feel natural, relatable, and native to TikTok.

Must Include

Before shot of the space
Wallpaper installation/application
A moment showing ease of use (peel, reposition, adjust, etc.)
Final reveal of the finished space
Strong hook in the first 1–2 seconds

Content Angles

Renter hack I wish I knew sooner
Temporary upgrade with a huge impact
How I made my apartment feel custom
No damage, no commitment, big transformation
Making a rental feel like home

Hook Ideas

"Renter hack I wish I knew sooner"
"This made my apartment feel custom in under an hour"
"No nails, no paint... but look at this"
"Tell me why I waited this long to do this"

Key Messages

Renter-friendly
Easy to apply and reposition
Big impact without permanent changes
Makes a space feel personalized
Simple DIY anyone can do

Deliverables

1 TikTok video
Vertical (9:16)
15–45 seconds

Compensation

$500 Product Trade

Notes

Keep the content authentic, helpful, and approachable. The finished space should feel styled, but the video should still feel like your normal TikTok content—not overly polished or commercial.

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1 - 5 minutes

Compensation

Product Trade + 10% Affiliate Sale

$500 in Trade

Do's ✅

Ensure the steps are easy to follow and visually clear.
Use engaging and dynamic shots to maintain viewer interest.
Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.

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Don'ts ❌

Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
Don't overlook the importance of clear, concise narration or captions where needed.
Avoid making the content too commercial; focus on the educational and inspirational aspect.

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EXAMPLES

View Content

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.
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1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.