Wall Blush Content Brief

A Focus on Quality

About Brief

Deadline:

Due 15 days after delivery of product

Deliverables

To create compelling content that showcases the exceptional quality of Wall Blush wallpaper. The goal is to establish trust with new audiences while reinforcing the brand’s reputation among existing customers by emphasizing features like premium materials, fade-resistant prints, and flawless finishe

Overview: Wall Blush is synonymous with premium quality and unmatched design. This campaign focuses on highlighting the superior materials, craftsmanship, and durability of our wallpaper products. We want to communicate that Wall Blush is the trusted choice for transforming spaces, offering a high-end finish with easy application and long-lasting beauty.

Objective: To create compelling content that showcases the exceptional quality of Wall Blush wallpaper. The goal is to establish trust with new audiences while reinforcing the brand’s reputation among existing customers by emphasizing features like premium materials, fade-resistant prints, and flawless finishes.

Target Audience: Homeowners, renters, interior decorators, and DIY enthusiasts who prioritize quality and long-lasting value when choosing home décor products.

Key Message: Wall Blush wallpaper is more than just beautiful; it’s crafted to last, ensuring every detail reflects the highest standards of quality.

Content Guidelines:
We’re looking for content that demonstrates the durability, premium feel, and precision of our wallpapers. This could include:

Close-up shots of the materials, showing texture and detailing.
Videos highlighting the easy peel-and-stick application or the seamless finish of paste-to-wall options.
Comparisons with lower-quality wallpaper to emphasize what makes Wall Blush stand out.
Testimonials or personal stories that focus on quality, from ease of installation to long-term wear and tear.

Tone: Confident, reassuring, and professional. The content should evoke trust while feeling approachable and inspiring.

Deliverables:
Creators will develop videos and visuals that spotlight quality as the defining feature of Wall Blush products. The content should emphasize the following:

The texture and material of the wallpaper.
Flawless designs with vibrant, fade-resistant colors.
How Wall Blush wallpapers elevate any room with a luxury finish.

Creative Freedom: We encourage creators to bring their unique perspective to the content. Whether it’s an in-depth review, a side-by-side quality comparison, or showcasing a stunning room makeover, the focus should remain on demonstrating the quality of our wallpaper.

Posting Requirements: Videos and images will be shared on our website and social media platforms, tagging creators for cross-promotion. Content should be vertical (9:16 aspect ratio) and polished with good lighting to enhance the wallpapers' premium look.

1.1. The creator agrees to create and submit raw images and/or videos ("Content") related to their project in collaboration with the Company.

1.2. The creator must upload the Content to the Company's brand folder using the following link: [https://affiliate.wallblush.com/upload-your-content].

1.3. If the project brief calls for a social media post, the creator is still required to upload the raw assets to the brand folder using the link provided.

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1 - 5 minutes

Compensation

Product Trade + 10% Affiliate Sale

$500 in Trade

Do's ✅

Ensure the steps are easy to follow and visually clear.
Use engaging and dynamic shots to maintain viewer interest.
Include before-and-after shots to showcase the effectiveness and beauty of the wallpaper.
Encourage viewers to engage by asking them to comment on their favorite styles or their own DIY experiences.
DISCLAIMER: User agrees to not promote any discount or private discount codes in their original content or on their posts.

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Don'ts ❌

Avoid cluttered or poorly lit scenes that can detract from the visual appeal of the wallpaper.
Don't overlook the importance of clear, concise narration or captions where needed.
Avoid making the content too commercial; focus on the educational and inspirational aspect.

EXAMPLES

View Content

Terms & Conditions

All content must be uploaded to Wall Blush and posted by outlined brief deadlines in order to be considered for compensation and future collaborations. Failure to meet all brief requirements and deadline will lead to voided payment and removal from Wall Blush Affiliate Program.
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1. ENGAGEMENT. Company hereby engages influencer during the Term (as defined herein) not only for the purpose of promoting certain brands and brand content through influencers’s social media outlets. The Campaign, for the purposes of this Agreement, constitutes a planned series of marketing and promotional activities developed by the Company with the objective of leveraging the influencer's creative talents for both promoting existing brands and brand content. The nature of the brand content to be promoted and the specific details and requirements of the promotion. Influencer agrees to be engaged for the dual purposes of promoting the brand content and designing new wallpaper designs, adhering to the guidelines found within this Agreement and any additional directions provided by the Company as related to design creation.

‍2. ITEMS TO AVOID IN DESIGNER’S POSTS. The Influencer agrees that all social media posts, tweets, and/or comments should be in good taste and free of inappropriate language and/or any content promoting bigotry, racism or discrimination based on race, gender, religion, nationality, disability, sexual orientation, or age.

3. APPROVAL AND CONTENT ORIGINATION. The Influencer understands that all promotions and products they promote as part of this Agreement are controlled by the Company. The Influencer assumes all responsibility for verifying that the campaign materials used meet the Company’s approval.

4. MATERIAL DISCLOSURES AND COMPLIANCE WITH FTC GUIDELINES. When publishing posts/statuses about the Company’s products or services, the Influencer must clearly disclose his/her “material connection” with the Company, including the fact that the Influencer was given any consideration, was provided with certain experiences or is being paid for a particular service. The above disclosure should be clear and prominent and made in close proximity to any statements that the Influencer makes about the Company or the Company’s products or services.Please note that this disclosure is required regardless of any space limitations of the medium (e.g. Twitter), where the disclosure can be made via Hashtags, e.g. #sponsored. The Designer’s statements should always reflect the Designer’s honest and truthful opinions and actual experiences. The Influencer should only make factual statements about the Company or the Company’s products which the Influencer knows for certain are true and can be verified.

Application

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